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Cases in consumer behavior / Hale N. TongrenPublication:New Jersey : Prentice- Hall, 1987Description: XIII, 224 p.Availability: Copies available for loan: Biblioteca da Universidade da Madeira[658.8 TON Cas]
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Como fazer estudos de mercado / Paul N. Hague, Peter Jackson ; trad. Ana Margarete MirandaPublication:[s.l.] : CETOP, 1996Description: 240 p. ;
23 cmAvailability: Copies available for loan: Biblioteca da Universidade da Madeira[658.8 HAG Com]
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Comprendre le consommateur / Bernard DuboisPublication:Paris : Dalloz, 1994Description: XIV, 320 p. :
il. ;
23 cmAvailability: Copies available for loan: Biblioteca da Universidade da Madeira[658.8 DUB Com]
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Conducting a survey : the SPSS workbook / Brenda McCormack and Elizabeth HillPublication:London [etc.] : International Thomson Business Press, 1997Description: XVI, 221 p +
DisqAvailability: Copies available for loan: Biblioteca da Universidade da Madeira[658.8 MCC Con]
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Conducting a survey [Registo electronico] : the SPSS workbook / Liz Hill and Brenda McCormackPublication:[USA] : Thomson Business Press, 1997Description: 1 disqueteAvailability: Copies available for reference: Biblioteca da Universidade da Madeira[D 658.8 HIL Con] (1).
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Customer satisfaction measurement simplified : a step-by-step guide for ISO 9001:2000 certification / Terry G. VavraPublication:Milwaukee, Wisconsin : ASQ Quality Press, 2002Description: XX, 307 p. +
CD-RomAvailability: Copies available for reference: Biblioteca da Universidade da Madeira[658.8 VAV Cus] (1).
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Customer satisfaction measurement simplified : a step-by-step guide for ISO 9001:2000 certification / Terry G. VavraPublication:Milwaukee, Wisconsin : ASQ Quality Press, 2002Description: 1 CD-R +
MonografiaAvailability: Copies available for reference: Biblioteca da Universidade da Madeira[CD-R 658.8 VAV Cus] (1).
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Discrete choice methods with simulation / Kenneth E. TrainPublication:Cambridge [etc.] : Cambridge University Press, reprint. 2007Description: VII, 334 p. ;
23 cmAvailability: Copies available for loan: Biblioteca da Universidade da Madeira[658.8 TRA Dis]
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The essence of consumer behaviour / Jim BlythePublication:London [etc.] : Prentice Hall, 1997Description: X, 206 p.Availability: Copies available for loan: Biblioteca da Universidade da Madeira[658.8 BLY Ess]
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Estudo de mercado / Marc Legrain, Daniel MagainPublication:Säo Paulo [etc.] : Makron Books do Brasil, 1992Description: 53 pAvailability: Copies available for loan: Biblioteca da Universidade da Madeira[658.8 LEG Est]
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